Part 6 — Conversions · decksandbalcony.com

4 lead conversions and 9 intent signals, reported by the ObserviX pixel.

Done by ObserviX — verified 2026-09-24
What
Every form, call and key page on the site becomes a named conversion
Where
decksandbalcony.com — inside the ObserviX pixel, no change on the site
Done when
Already done. Nothing to do

Leads

db_quote_requestForm #5 sent — the 3-step quote, 180 pages
db_contact_requestForm #3 sent — /contact-us/
db_inspection_requestForm #4 sent — City Quick Inspection
db_phone_callClick on 916-848-2728 (CallRail-swapped)

Intent signals

db_quote_startedFirst answer in form #5 — a started quote
db_email_clickClick on info@decksandbalcony.com
db_cta_clickRequest inspection / quote button clicked
db_contact_page_view/contact-us/ opened
db_inspection_page_view/inspections/ or SB 721 / SB 326 service opened
db_service_page_view/services/… opened
db_city_page_view/california/<city>/ opened
db_project_view/projects/… opened
db_compliance_article_viewSB 721 / SB 326 / balcony-law article opened

Verified 2026-09-24

  • Every lead form on decksandbalcony.com fires its own conversion
  • Phone clicks are counted even when CallRail swaps the number
  • Each site reports only its own conversions — no mixing between the two sites
  • The visitor id reaches every form, so each lead can be traced to its ad